A2P Business Registration for Index

Important: You cannot send messages or access Index Web until your business registration has been approved (ie: these features are unavailable while your registration is processing). 

In effect April 2024, Index requires its customers to register with The Campaign Registry to use the application. This article will cover the reasons why you are being asked to register, how to do so, background information on The Campaign Registry, and helpful tips to speed the process along.

FYI: To register your business, simply go through the create account process (we will ask for specific business information at that time.

Why am I being asked to register my business?

To send business text messages in the United States, all major phone carriers now require you to register and verify your business through “The Campaign Registry” (TCR). 

The Campaign Registry (TCR) is an independent Reputation Authority chosen by Mobile Network Operators (MNOs) to collect Brand and Campaign data to allow for transparency on the 10 Digit Long Code (10DLC) network.

The TCR regulates text messages sent from businesses to individuals. Because of this, we require you to register your business upon creating an Index account to ensure Index customers adhere to the major phone carrier's requirements, which TCR enforces.

More information: 

• How it works & overview of TCR & 10DLC
• TCR FAQs & Tutorial Videos

What information is required?

We ask for the following business information when registering for an account (this information is then passed to TCR for review):

1. Business Type
2. Brand or DBA Name
3. Address, City, State, Zip Code
4. Industry
5. Business Website (required for all business types, except Sole Proprietors)
6. Social Link (Sole Proprietors only - optional) 

Note: TCR requires proof of an established business, and your website and/or social links can help confirm this, which can lead to a greater chance of being approved. 

Additional details on the required items can be found here.

Tips on getting APPROVED:

• Sole Proprietors: We recommend that you have an online presence showing that you are an established business, have content/reviews/followers, and have been in business for an established period of time.
• Other business types: Make sure the Legal Name 100% matches your tax return.
• Ensure all information you provide about your business is accurate. The following inaccuracies can cause your business to be REJECTED:
  • Invalid physical address
  • Incomplete or missing EIN
  • Inconsistent registered information

Details on these tips can also be found here. 

What is the approval process & how long does it take?

Important: This registration process usually takes 3-10 business days to complete. 

Once you’ve filled out the business registration form, the information is then passed to TCR and will either be approved or rejected. 

How do I check the status of my application?

We will text your Index number with status updates. You will receive several messages as your submission progresses through these various stages:

• Submitted
• Active (this means you’ve been approved!)
• Rejected (TCR rejected your application, please contact us for help)
• Inactive
• Incomplete 

Why did my business get rejected?

• TCR rejects certain types of businesses or campaigns.
• TCR is unable to verify your business/brand.

To increase your chances of getting approved, your business should follow the tips stated above to show you’re an established business.

Note: We do not have control over your business getting approved or rejected; the decision is made solely by “The Campaign Registry” (TCR).

What happens if my business is rejected?

• You will receive a text to your Index AND mobile number letting you know your business has been rejected and to contact us for further assistance.
• You will be unable to send texts or Broadcast messages.
• Auto-Reply to Calls and Texts will be disabled.
• You will still be able to place and receive calls, as well as receive texts.

Next Steps:

If you’ve been rejected and no longer want to continue with the Index service, please cancel your subscription as soon as possible to avoid being charged on your renewal date.

If you have additional information that can help verify your business to get you approved, we may be able to resubmit the registration on your behalf. Please contact Support for further assistance.